In this day and age it is more important than ever to ensure that your website offers up to date and coherent information about the
products or service you offer. Visitors to your content should never be considered an afterthought or an add-on when designing a website.
Good content can ultimately help to improve your bottom line, and should complement the design of your website. Clear and concise content is the key to keeping the visitor on your site long enough to fully digest all the information on there. will not only want to see a beautifully designed and responsive website, but also informative, easy to read text advising your potential new customers of exactly what your business is all about site
Not only is it important that you are able to convey information easily to visitors to your site, good content also works wonders for your SEO.
Search engines like Google absolutely adore original, well-written and informative content. Long gone are the days of simply throwing keywords into your copy with a “more the merrier” attitude. Google searches for much more than just the relevance and repetition of words.
It’s not just the plain prose in your website that helps to attract visitors either. Adding a News section allowing you to add news pages to your website offers an additional tool to be used in the constant battle to boost search engine rankings.
Anyone can get us to add a news section to their website, but the key to making your website updates / news posts work for you is quality and consistency. News sections or Blogs offer an excellent way to acquire new customers by giving you a chance to write more about the products or services you offer, and demonstrating that you really are an expert in your field.
Blogs also offer opportunities to include more back links on your site, and more pages, which in turn generates a bigger footprint for your website, which again Google is very fond of!
Finally, a well written blog article is a great way for visitors to become familiar with the human side of your business, rather than hiding behind a more corporate image. People buy people at the end of the day!
Delicious Webdesign offers a comprehensive copywriting and blog service to either be incorporated into your bespoke web design needs, or as a stand alone service to complement your existing website.